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Digital Marketing

View my Portfolio

about me

Hello! I'm Cherise Solomon, a digital marketing specialist from Toronto, ON, with over five years of experience. I bring flexibility, creativity, and passion to every project I'm involved in. I am driven to elevate brands online and continuously grow professionally by acquiring new skills. I have extensive experience in digital marketing across various industries, including tech, dance, and film. Applying my skills in diverse settings allows me to excel and drive results.
Skills

Social Media Tools

Skilled in utilizing Facebook Business Manager and other social media publishing tools, including Sprout Social and Meltwater.

Design Tools 

Knowledgeable in photography and video editing in Final Cut Pro, Adobe Premiere, Photoshop and Canva.

Data Analytics

Proficient in data analysis using Google Analytics and other similar platforms.​

 

Digital Marketing

Experienced configuring paid ads, creating effective email marketing campaigns, and designing engaging websites.

WORK EXPERIENCE

Brand Engagement Coordinator 

Canada's National Ballet School

July 2020 - September 2022

  • Supports NBS’ brand engagement, marketing and communications strategy

  • Supports planning and execution of engaging campaigns for key NBS events, programs and initiatives

  • Supports the implementation of website projects and regular updates to website content; Ensures websites are relevant, user-friendly and that all content aligns with NBS’ strategic priorities

  • Coordinates distribution of press releases; Organizes media opportunities

  • Plans and executes day-to-day scheduling and posting materials/content for all social platforms

  • Coordinates digital content for partners associated with various NBS initiatives

Digital Content & Marketing Assistant 

Inner City Films

September 2018 - Present

  • Regularly updates the companies website and creates engaging content for social media and newsletters

  • Collaborates with Marketing Director on curating materials for projects and film decks

  • Implements social media campaigns and analyzes analytics to create social reports

Art Administration

Lua Shayenne Dance Company

October 2018 - October 2019

  • Assisted Artistic Director with show production logistics and documenting rehearsals with film and photography

  • Researched organizations and city areas to promote upcoming workshops and shows

  • Built and implemented social media strategies for a one year period and regularly updated the company website

Assistant Festival
Manager

StArt Youth Presenting Art

September 2014 - January 2022

  • Designates tasks and projects for each member of the team for our annual festival and workshops

  • Creates content and copy for social media, newsletters and materials for grant applications and outreach opportunities

  • Writes grant applications to major funders and actively pursues outreach opportunities with fellow art organizations

Education

Ryerson University

2014-2018

New Media, Graduated with Honors

Bachelor of Fine Arts

Centennial College

2013-2014

Communications and Media Foundations, Graduated with Honours

Ontario College Certificate 

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